Heirloom Mail
CHILE SERRANO BOX
DATES BOX
OLIVE OIL BOX
PICKLING BOX
RISOTTO BOX
SEAWEED BOX
ZA’ATAR BOX
I ran this monthly food club subscription in partnership with The Recipe Hunters to break down big cooking concepts into digestible lessons for delicious, graceful home cooking—the kind we so often see practiced by our elders, who are rooted in a foundation of deep knowledge.
We included the special ingredient so members could start experimenting in the kitchen right away.
Through photographs, words, and art, we connected members with stories of food traditions around the world, and inspired them to strengthen traditions in their own kitchens and communities.
MY ROLE
Curriculum development, content strategy, writing, editing, hand-lettering, Adobe Illustrator, graphic design, Adobe InDesign, illustration, print management